Tuesday, April 8, 2008

Smell Ya Later

Just saw this one in one of the media blogs I read:
Japan's NTT is out to make the world smell better, one cell phone at a time, with a new service that lets users download scents with the ringtones and images they get from the I-Mode mobile Web site.

According to mocoNews, during the cellco's 10-day trial of the Mobile Fragrance Communication service, consumers can download a "Fragrance Playlist." The fragrance data gets transferred from the phone to a dedicated device that's pre-loaded with base fragrances, which then combine to create the requested scent. The fragrance is then dispensed from the device as the accompanying audio or video file is played on the phone.

A non-mobile version of the Fragrance Communication service is already in use in homes and movie theaters in Japan.
--http://www.mediabistro.com/mobilecontenttoday/mobile_web/gee_your_ringtone_smells_terrific_81744.asp
I want to know what the scents are. If this eradicates body odor and bad breath in the future I’m all for it. I’ve spent too many afternoons smothered under some construction worker’s sweaty, skunky arm pit on the 'L.

Where do I buy stock in this company?

1 comment:

  1. wow that is weird. i wonder if it would be a total success or a complete failure. i feel like it would either be one or the other.

    how do they refill the scents in the cell phone anyway? if only there was a "scent charger"...

    julia

    ps: see you at green mill tomorrow. i'm excited about dinner (food!)

    ReplyDelete